Youth Enrichment Brands (YEB) encompasses a trio of powerful, child-centric franchises. i9 Sports, SafeSplash, and School of Rock each deliver distinct yet complementary experiences in sports, swimming, and music. Together, they share a unified mission: to empower children and families through purposeful enrichment and lifelong skill-building. Through thoughtfully structured franchise models, these three brands offer entrepreneurs meaningful growth opportunities, both economically and personally, while contributing to healthy, confident, and engaged communities.
As the first and largest youth sports franchise in America, i9 Sports delivers inclusive, multi-sport programs that emphasize fun, sportsmanship, and character-building over competition. Their comprehensive franchise system, community-first approach, and proven national support network give owners the tools to grow a business that builds confidence, character, and joy both on and off the field. This is The Way Youth Sports Should Be®, and it’s the way franchising can be.
Franchising with i9 Sports connects you with an experienced team of professionals focused on your growth. They provide proprietary tech tools, training, and marketing assistance to help manage league logistics with ease.
Their mission to help kids succeed in life through sports centers on fun, inclusivity, and safety. All sport offerings are strictly no-contact and led by carefully vetted volunteers to ensure a safe, secure, and supportive environment for every child. Participation is streamlined with weekly practices held on game day at one location, paired with a straightforward, all-in pricing model. i9 Sports empowers kids, supports families, and puts you at the center of a movement to reshape youth athletics by engaging and exciting kids through positive coaching, skill-building, and a low-pressure, enjoyment-based approach.
SafeSplash Swim School champions the idea that swimming isn’t just a skill; it’s a life-saving foundation that builds confidence, independence, and joy. The brand houses a proven, safety-first curriculum shaped through years of industry expertise, providing a meaningful service that resonates with families and provides a lifetime of value.
SafeSplash offers a robust host of support systems for franchisees:
Franchisees frequently express not just financial success but deep personal reward from their experience owning a SafeSplash Swim School. Stories of building a legacy, contributing to community safety, and delivering life-changing outcomes are common. One multi-location owner highlighted SafeSplash’s ready-built framework and operational clarity as instrumental to their success.
School of Rock transforms children’s lives through music—combining technical instruction with performance opportunities that build confidence, collaboration, and artistic expression. Its patented School of Rock Method™ education system has taught hundreds of thousands of students around the world to play music. With over 400 locations across 16 countries, it is ranked among the fastest-growing and most innovative franchises by Entrepreneur and award bodies like the Global Franchise Awards.
School of Rock’s unique approach to group- and performance-based music instruction helps young, aspiring musicians find themselves, hone their talents, and build the confidence they need in their lives. School of Rock is a safe place for kids to learn, develop friendships with other kids who are passionate about music, and carve out a niche for themselves in a world where they might never have felt a sense of belonging before.
Through franchising, you have the opportunity to become a pillar within your community, shape the next generation of musicians, and run a successful and profitable business.
Youth Enrichment Brands is a purpose-driven platform founded on a promise. Since its establishment in 2020, YEB aims to help every kid discover and develop lifelong passions by connecting and supporting companies that deliver camps, classes, music instruction, and sports leagues. Each franchise under the YEB umbrella shares values that ensure consistency, quality, and impact. These values aren’t just slogans, but guiding principles that shape how each brand operates and grows.
The infrastructure YEB provides, including best practices, technology, and operations guidance, allows each franchisee to focus on creating meaningful experiences, guided by purpose rather than just bottom lines. This alignment gives YEB brands a unique edge: one where business success goes hand in hand with enriching children’s lives, building trusted community impact, and growing a network where excellence is both a promise and a shared identity.
Having a unified mission and set of values provides several advantages:
Youth Enrichment Brands’ portfolio, including i9 Sports, SafeSplash, and School of Rock, offers more than franchise opportunities; it presents platforms for meaningful growth, entrepreneurial success, and community transformation. United by a dedication to enriching children through life skills, performance, and play, these franchises empower business owners to thrive while nurturing the next generation.
Whether you’re passionate about water safety, musical performance, or youth sports, YEB’s tailored, supportive models offer a compelling blend of purpose and profitability, making it a unique and rewarding franchising ecosystem.
For more information on each of YEB’s franchise opportunities, submit the form at the following brand websites to review the Franchise Disclosure Documents:
SafeSplash Swim School Franchise
Youth Enrichment Brands celebrates major wins and milestones across its network, including impactful C-Suite leadership changes, an i9 Sport/Cirkul partnership that'll get young athletes & their families thinking differently about sports hydration, the opening of School of Rock's 100th international franchise location, SafeSplash Swim School's S.A.F.E.R. Swimmer Promise championing over 3,500 swimmers to prioritize water safety, and a Diana Taurasi/US Sports Camp partnership that inspires girls basketball players to keep their heads in the game. Read more about YEB's stellar 2025 below!
Read more...Youth Enrichment Brands (YEB), the world’s leading youth activity and enrichment platform, today announces the appointment of Rob Price as Chief Executive Officer. Comprising School of Rock, US Sports Camps, i9 Sports and Streamline Brands, YEB looks to Price to further accelerate the company’s rapid growth, deepen its impact on society, and enrich the lives of its community members.
Read more...World’s Largest Swim School Operator Announces NDPA Partnership with 25,000 Pledge Goal
Read more...After years in events, education, and music, Michael Granek was inspired to open School of Rock Vancouver during the pandemic, blending his passions into a community-driven business that empowers kids and adults through music, performance, and personal growth.
Read more...Funds Will Support Scholarships for Youth Activities and Enrichment Programs
Read more...US Sports Camps, i9 Sports, Streamline Brands, and School of Rock Continue to Expand Reach and Impact
Read more...Leader in Performance-Based Music Education Signs Agreement for Germany Expansion
Read more...Leader in Swim School Franchising Reaches Key Milestone in Lifesaving Water Safety Education
Read more...Dan Jacobson became an i9 Sports owner to support his family, quickly growing passionate about the business, leveraging his finance background, mentoring franchisees, leading successful Nike Kids Camps, and balancing his role as a CFO with his love for youth sports and education.
Read more...Five Decades of Fostering Athletic Growth and a Lifelong Love of Sports for the Nation’s Leading Sports Camp Network
Read more...The Nation’s Leading Provider of All-Girl Sports Camps Celebrates Female Empowerment, Coaching Excellence, and the Love of the Game
Read more...Leading Multi-Sport League Provider Revolutionizes Camp Experience with Multi-Sport Camps for Kids Ages 5-12
Read more...Leader in Performance-Based Music Education Opens 400th Franchise with New School in Reno, Nevada
Read more...YEB is making waves across its brands, from US Sports Camps’ new partnerships to i9 Sports’ 39% summer camp expansion. SafeSplash’s Jaime Zilverberg and School of Rock’s Paulo Portela were honored as IFA Franchisees of the Year, while School of Rock celebrated the opening of its 400th location. YEB continues to enrich the lives of young athletes, musicians, and families.
Read more...Mike Scrivner, a former competitive swimmer and longtime coach, transitioned from a 25-year banking career to become one of the first SafeSplash franchise owners. He and his wife, Monica, have grown their business strategically while staying committed to high-quality lessons and water safety. Passionate about teaching swimming as a life skill, Mike focuses on adapting to industry changes and ensuring every swimmer has a safe, fun, and effective learning experience.
Read more...Youth Enrichment Brands (YEB) is off to a record-breaking start, with surging registrations, exciting partnerships, and groundbreaking initiatives across our world-class portfolio. From historic growth in youth sports participation to innovative water safety programs and global music recognition, YEB continues to expand its impact. With new locations, enhanced offerings, and fresh innovations ahead, the momentum shows no signs of slowing down.
Read more...Innovative Program Promises Lifesaving Water Safety Skills Within One Year, Supported by the National Drowning Prevention Alliance
Read more...Brendan’s career in youth sports began after transitioning from teaching PE to building his basketball business full-time in 2008. He now oversees over 100 camps through a partnership with US Sports Camps, combining his expertise in coaching, mentoring, and space management. Passionate about helping young athletes grow, Brendan is dedicated to fostering confidence, teamwork, and skill development on and off the court.
Read more...As we move into 2025, Youth Enrichment Brands (YEB) is focused on creating an even greater impact. With ambitious goals for the next five years, our mission remains clear: to inspire lifelong passions, foster inclusivity, and deliver transformative, community-driven experiences that help kids thrive. Read more about our recent successes and plans for the future!
Read more...Inspired by her son's positive experience at School of Rock, Jennifer Moriarta seized the opportunity to purchase a franchise in Colorado, creating a business rooted in music and community. She emphasizes flexibility, goal setting, and fostering a supportive environment, while also being deeply committed to mental health causes and building a strong local community through performances and charitable efforts. Read more about Jennifer’s story below.
Read more...Expanded Reach and Outstanding Achievements for US Sports Camps, i9 Sports, Streamline Brands and School of Rock
Read more...In celebration of Women's Entrepreneurship Day, we highlight Diana Braendly, an inspiring i9 Sports owner. Read how she navigates being a female entrepreneur, advocating for equality, and empowering the next generation of leaders to believe they can achieve anything.
Read more...With record-breaking growth and exciting new partnerships, Youth Enrichment Brands is driving success across Leagues, Camps, Classes, and Schools.
Read more...Bullying remains a pressing issue, affecting nearly one in five students, according to the National Center for Education Statistics. The consequences can be profound, leading to anxiety, depression, and social isolation. Learn more about how Youth Enrichment Brands stands up to bullying in our Leagues, Classes, Camps, and Schools.
Read more...Jaime Zilverberg started working at SafeSplash in 2006 and became a franchise owner in 2013. Read more to learn about Jaime's story, her passion for water safety, and other personal facts of the fourth-generation Colorado native.
Read more...On the heels of numerous historic milestones, Youth Enrichment Brands is poised to continue our growth across Leagues, Camps, Classes, and Schools.
Read more...US Sports Camps, the official provider of Nike Sports Camps and a portfolio brand of the leading youth activities platform Youth Enrichment Brands (“YEB”), announced its acquisition of CMT Learning, the UK’s premier specialists in youth sports and education experiences with a portfolio of brands including Euro Sports Camps, Sports Tours Europe and Charterhouse Summer School.
Read more..."Dustin is a dynamic and talented leader who impressed us deeply with his inherent communication skills and thoughtful approach to team building based on the development of his team members," said Justin Hoeveler, CEO of Youth Enrichment Brands.
Read more...Youth Enrichment Brands (YEB) adds industry-leading music education to the best-in-class youth camps, sports leagues, and swim instruction its platform currently offers.
Read more...US Sports Camps expands Play Without Limits Project, offering 133 full-tuition scholarships via partnerships to under-resourced youth, marking a 50% increase from last year.
Read more...Veteran retail executive Chris Harkness named president of Streamline Brands, aiming to lead the fast-growing swim school franchisor.
Read more...i9 Sports recognized as select few that moved up over 100 places vs prior year, moving up 148 points to spot #307. SafeSplash just missed the list, moving up 80 points to spot #249.
Read more...Franchise Times has named i9 Sports® as one of the best franchises for 2022 as part of its annual Zor Awards. Finalists were drawn from the Franchise Times Top 400 database, which is a 23-year-old research tool covering more than 650 U.S.-based franchise systems.
Read more...Youth Enrichment Brands (YEB), a new platform of leading youth activities brands, launched today following the acquisition of i9 Sports.
Read more...