We are looking for an experienced and dynamic Vice President of Marketing who is deeply passionate about helping kids develop and discover lifelong passions through sport. The VP of Marketing will lead and oversee our marketing team to drive awareness, registrations, and retention of customers. Digital is the primary means of marketing; the VP will ensure that all campaigns align with our business goals and adjust tactics based on core KPIs.
First YEB business development hire advancing key initiatives across brand portfolio with focus on Streamline Brands. · Collaborate with brand leaders to identify and source M&A and organic growth opportunities, particularly in the swim school space · Develop external relationships with business owners in the youth sports space via outreach, conferences, etc. · Drive efforts to secure new hosted locations for swim lessons with health clubs, country clubs, recreation centers, and hotels